Marketing theory and practice of combining the use of a combination of qualitative and quantitative methods to contact the actual business, and explore in line with an effective marketing approach for the enterprise, and a certain degree of reference for the practical application of the enterprise.

Will the marketing theory and practice, combining qualitative and quantitative use a combination of methods, contact with businesses and to explore the business of an effective marketing method in the enterprise, and the actual use there is a certain degree of lessons.

Unifies the marketing theory and the practice, the utilization determines the nature of the method which unifies with the quota, the relation enterprise reality, the exploration conforms to this enterprise's one effective marketing method, and can have in certain degree model function in enterprise'

Combination of marketing theory and practice, using the combination of qualitative and quantitative methods, and links to the actual, exploring an effective method of marketing to the enterprise, and in the practical application of enterprises in reference to a certain extent.

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