In addition, business executives in order to pursue a favorable difference may give up aspects such as product development and design, marketing expenses, resulting in the enterprise at a disadvantage in the future business.

In addition, the business managers in order to pursue different interests, such as likely to give up product development and design, and marketing expenditure in respect of business in the future, lead to the disadvantaged.

Moreover, manager the personnel in order to pursue the advantageous difference, possibly gives up such as the product development design, the market development aspect expense disbursement, will cause the enterprise to be at the disadvantageous position in the next management.

In addition, enterprise managers in pursuit of favourable differences, may give up such as product development, marketing expenses, leading enterprises operating at a disadvantage in the future.

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