Consumers to purchase goods, motivation is not only driven by consumer action, and to induce the purchase of actions towards the intended direction, the intended target, with a clear point.

Consumer purchases of goods in the process, driven by motivated not only to be able to consumer action, and action toward the purchase of the established direction, target, and has a clear point.

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In the consumer purchase process, motivated not only to drive consumer action and established direction prompted the purchase, intended destination, with clear links to sexual.

Purchases the commodity in the consumer in the process, not only the motive can urge the consumer to have the motion, moreover urges the direction which the purchase motion dynasty decides, the predetermined goal carries on, has the explicit directive property.