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關(guān)注:1
2013-05-23 12:21
求翻譯:隨著讀者需求和圖書市場的深入發(fā)展,書業(yè)競爭策略過渡到以整個書業(yè)產(chǎn)業(yè)價值鏈為主的整合營銷競爭時代。本文針對目前書業(yè)市場的特征、現(xiàn)狀與缺失問題,對書業(yè)競爭發(fā)展分析,界定了現(xiàn)代圖書市場營銷的概念、基本理論架構(gòu)以及在運(yùn)作過程中應(yīng)注意的一些問題和具體措施。時代在前進(jìn),老舊的,一成不變的,亟待破陳立新。本文主要從以下幾個方面對圖書市場的營銷策略進(jìn)行研究,首先介紹了書業(yè)競爭的現(xiàn)狀,從書業(yè)競爭發(fā)展詳細(xì)的介紹了當(dāng)前書業(yè)競爭的現(xiàn)狀。其次詳細(xì)分析了圖書業(yè)營銷現(xiàn)狀。再次提出了書業(yè)營銷創(chuàng)新策略,從五個方面提出來五種不同的行之有效的策略。是什么意思?![]() ![]() 隨著讀者需求和圖書市場的深入發(fā)展,書業(yè)競爭策略過渡到以整個書業(yè)產(chǎn)業(yè)價值鏈為主的整合營銷競爭時代。本文針對目前書業(yè)市場的特征、現(xiàn)狀與缺失問題,對書業(yè)競爭發(fā)展分析,界定了現(xiàn)代圖書市場營銷的概念、基本理論架構(gòu)以及在運(yùn)作過程中應(yīng)注意的一些問題和具體措施。時代在前進(jìn),老舊的,一成不變的,亟待破陳立新。本文主要從以下幾個方面對圖書市場的營銷策略進(jìn)行研究,首先介紹了書業(yè)競爭的現(xiàn)狀,從書業(yè)競爭發(fā)展詳細(xì)的介紹了當(dāng)前書業(yè)競爭的現(xiàn)狀。其次詳細(xì)分析了圖書業(yè)營銷現(xiàn)狀。再次提出了書業(yè)營銷創(chuàng)新策略,從五個方面提出來五種不同的行之有效的策略。
問題補(bǔ)充: |
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2013-05-23 12:21:38
正在翻譯,請等待...
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2013-05-23 12:23:18
As readers and book market, and the book The in-depth development industry transition to competition policy in the entire book industry industry value chain-based integrated marketing competition. This book in the context of the current market characteristics, the status quo and the missing in the b
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2013-05-23 12:24:58
Along with the reader demand and the books market thorough development, book business competition strategy transits to by the entire book business industry value chain primarily conformity marketing competition time.This article in view of the present book business market characteristic, the present
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2013-05-23 12:26:38
As the demand and further development of book market of readers, book industry transition to competition policy to the entire book industry value chain-oriented integrated marketing competitive times. This paper focuses on the current book industry market characteristics, status and lack of, on the
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2013-05-23 12:28:18
正在翻譯,請等待...
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