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關注:1
2013-05-23 12:21
求翻譯:再加上一系列偶然事件都波及到寶馬的品牌形象,“寶馬到底是誰開的車”這一本來清晰的概念到了中國卻日益模糊。“暴發戶開的車”這一負面品牌聯想無形中成為寶馬品牌目標溝通對象購買寶馬的最大心理障礙。是什么意思?![]() ![]() 再加上一系列偶然事件都波及到寶馬的品牌形象,“寶馬到底是誰開的車”這一本來清晰的概念到了中國卻日益模糊。“暴發戶開的車”這一負面品牌聯想無形中成為寶馬品牌目標溝通對象購買寶馬的最大心理障礙。
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2013-05-23 12:21:38
Plus a series of fortuitous events have spread to the brand image of BMW, "BMW in the end is who fired the car" this would have a clear concept to China has become increasingly blurred. The negative brand association "upstart open car" has virtually become a target audience to buy the BMW brand of B
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2013-05-23 12:23:18
Coupled with a series of accidental events are spread to BMW's brand image, and the BMW is a car that would have been a clear concept of the Chinese are increasingly blurred. The "nouveau riche" car that a negative brand Lenovo become invisible in BMW brand target communication objects purchased BMW
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2013-05-23 12:24:58
In addition a series of accidents all affect to the BMW brand image, “the BMW is the vehicle which who opened” this clear concept arrived China originally actually day by day fuzzily.“The nouveau riche opens the vehicle” this negative brand association imperceptibly becomes the BMW brand goal commun
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2013-05-23 12:26:38
Coupled with a series of fortuitous event spread to BMW's brand image, "BMW who is driving the car," this would have been clear to China has become increasingly vague idea. "Upstarts drive the car" this negative brand associations become the target of BMW brand communication object the purchase of B
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2013-05-23 12:28:18
正在翻譯,請等待...
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